Turns articles, scripts or long videos into short clips ready for social media, with automatic captions included.
Updated: July 2026
Pictory is built for content “repurposing”: taking something that already exists (a blog article, a long webinar, a script) and turning it into short video clips ready for social media, with automatic captions.
The most common use case is taking a long video (a podcast recorded on video, a talk) and letting Pictory identify the most relevant segments to turn into individual clips under a minute long, the format that works best on social media.
It saves the most tedious part of repurposing (watching an hour-long video looking for the best moments), though it’s worth reviewing the selection before publishing — the automatic cut isn’t always the most interesting one.